Established in 1896, by Giovanni Massolino, the winery has been dedicated to the production of great wines from the Langhe area of Piedmont for four generations. It was Giovanni’s son Giuseppe, one of the founders of the Consortium for the Defense of Barolo and Barbaresco, to construct the cellar located in Serralunga d’Alba, one of the most important villages in the production of Barolo DOCG. Giuseppe’s sons, Giovanni and Renato, divided the responsibility for the vineyards and cellar management, also acquiring some of the most prestigious cru vineyard sites in Serralunga d’Alba. Giovanni’s sons Franco and Roberto, both winemakers, joined the family business in the nineties and oversee the production.

The Massolino winery produces about 120,000 bottles each year, including Chardonnay, Barbera d’Alba, Nebbiolo d’Alba, Moscato d’Asti, and Barolo. The winemaking style is classically ‘traditional,’ as evidenced by the use of cement fermentation tanks and large Slavonian oak casks for ageing, however more modern techniques and technologies are also employed resulting in incredibly clean, elegant wines, perfectly respecting the characteristics of the indigenous grape varieties and the territory. Over the years, the name Massolino has become synonymous with robust, concentrated and well-structured Barolo, celebrated around the world.

Massolino produces one classic Barolo and, with the addition of the most recently acquired vineyard in Castiglione Falletto, four Cru Barolo wines: Parussi, Parafada, Margheria, and Vigna Rionda.

“As a family tradition we search for the highest quality with full respect for the environment and implement everything necessary to produce wines which express the characteristics of our wonderful land.”
– Franco Massolino

Visit them on the web at

Franco Massolino

Franco Massolino

Piedmont, Italy

Year Founded:

Name Of Proprietor:
Massolino family

Name Of Winemaker:
Franco & Roberto Massolino

Offer Schedule:
Cru Barolo – Fall
Other Wines – Spring

Cultivated Area:
23 hectares (57 Acres)


Soil Type:
Calcareous, Marl, Lime

Annual Production:
100,000 – 120,000 bottles

Varieties Cultivated:
Chardonnay, Dolcetto d’Alba, Barbera d’Alba, Nebbiolo d’Alba, Moscato d’Asti

Watch the videos

Massolino mailing list

Join the list to get first offers of new releases and special items direct from the winery. It’s free!

Join Now!

Click here for more about how it works.